BUY PAGERANK DOMAIN

Torpedo and Sink the Ship SS Search Engine Ranking

Tue, 07 Sep 2010 02:29:38 -0500

I was recently contacted by one of my best clients who askedme what I thought of his decision to make a major change toone of his highly ranked pages. His initial concern was thatvisitor sales conversion ratio was low. At almost one percent,it was just below normal, but I'm always happy when a clientwants to improve. Conversion and rankings though, are verydifferent beasts and his concern was overly focused on theformer to the total exclusion of the latter.As his SEO I should have realized that the top rankings ofthis already optimized page were in danger when his firstsentence referred to the existing "Dusty, tired old page, thatjust isn't getting enough sales." That page had just beenoptimized for search engines about months previously, andwent from page invisible or so of the Search EngineResults Pages SERP's to the top three on the first pages ofall three major search engines virtually overnight after a fewtweaks to gain traction from a popular movie ref...

10 Steps To Higher Search Engine Positioning

Sun, 05 Sep 2010 01:30:01 -0500

There is perhaps no more level playing field in business than the Internet. It is this fact that has created millionaires from paupers. The amount of money that can be made depends of course on your industry and your products andor services but to be sure, if it can be sold at all, it can be sold online.While there are many methods out there for building a profitable website, from banner ads to email campaigns, by far the most cost effective over time has proven repeatedly to be search engine positioning. That major advantage search engine positioning has over other methods of producing revenue online is that once high rankings are attained and provided that the tactics used were ethical and that continued efforts are made to keep them, they can essentially hold and provide targeted traffic indefinitely. Your site will rise and your site may sometimes fall in the rankings but a solid and complete optimization of your site will insure that through algorithm changes you may fluctuat...

Alert marketing - Get Google search results by e-mail

Fri, 03 Sep 2010 07:14:29 -0500

Sometimes our jobs as marketers means we need to look beyond theobvious. Google, for example, offers their Google Alertsservice. At first glance, this may seem most useful to companieswho want to track certain searches within their industry, or tohobbyists who want to stay on top of changes in their topics ofinterest. But Internet marketers can also use Google Alerts to help keeptrack of what's going on around the net, and even to keep tabson their direct competition for that matter. Google Alerts,which are email notifications, can be created based on the top Google news stories, but more helpful to marketers is thepossibility of creating alerts for the top Google web searchresults. By setting up alerts for your competitor's company, web site,brand, or product name, you can monitor search results forchanges. Some results may indicate a new product launch, orperhaps a publicity campaign, and you will be able to makeappropriate adjustments in your own business. If ...

How to search your PC with Google Desktop

Thu, 02 Sep 2010 01:19:31 -0500

In this era of Internet, most people are frequent users ofcomputers. Many of us use computers through out the day,accumulating morasses of information in various formats, whichinclude email, digital photo, word document, spreadsheet,presentation file, ebook, article, other downloaded files,music, visited web pages, and many others. We stuff them inmultiple folders in our PC. Before we know it, our hard drivesbecome a storeroom of misplaced items. As a result, finding aneeded file of information some times become a daunting task! The search function integrated to Microsoft Windows is not a bighelp either. It requires you to know, albeit vaguely, where thefile could possibly be located. If your data storage issignificant and you made a search on your whole hard disk, itmight take ages to get search results and, then again, there isno guarantee that you will find the right file. Frustrating?Thanks to new Google Desktop Search this is about to change! What is Google Desktop...

Beyond the box with Google's Web API

Tue, 31 Aug 2010 07:12:48 -0500

By Jakob Jelling http:www.sitetube.comGoogle, the most popular, and many say best, search engine,offers searchers many options to help them zero in on just whatthey're looking for. Although these search modifier features aredocumented on own site, many searchers, including experiencedmarketers and technically savvy people, simple don't know thesefeatures are available. But these features, along with theGoogle search box, are only available to human searchers, whocan type in their search parameters, and perhaps some keyboardscripting programs as well. But there is a way for programmersand web site designers to access Google's database from theirown sites, in the exact way they need. This is done by usingGoogle's Web API Application Program Interface. With the API, programmers can use most any web programminglanguage, such as PHP, ASP, Perl, .NET, and Java. Google's WebAPI provides "data hooks" that allow a remote program to accesscertain portions of Google easily. Y...

Google Analytics

Mon, 30 Aug 2010 08:09:00 -0500

Google Analytics is a product based on the popular web trafficanalytics Urchin platform, as a result of Google's earlieracquisition of Urchin. As a surprise to the webmaster community,Urchin's technology, which is one of the most complete and welldesigned web analytics software in the industry, is being givenat no cost to webmasters when they sign up at www.google.comanalytics. This move has raised suspicion as to what are Google'smotives and what will be the consequences of Google having somuch website traffic data in their power. Currently, Google cantrack traffic only through the traffic they refer from theirportals and an estimate through the Google toolbars installed inpeople's computers. However, this toolbar is not veryrepresentative of the general population, since most users arewebmasters trying to see the PageRank value for web pagesdisplayed in the toolbar. With direct traffic data fromwebsites, Google could potentiall...

Ten Steps To A Well Optimized Website - Step 5: Internal Linking

Sun, 29 Aug 2010 07:16:10 -0500

Welcome to part five in this search engine positioning series. Last week we discussed the importance of content optimization. In part five we will cover your website''s internal linking structure and the role that it plays in ranking highly, and in ranking for multiple phrases.While this aspect is not necessarily the single most important of the ten steps it can be the difference between first page and second page rankings, and can make all the difference in the world when you are trying to rank your website for multiple phrases.Over this series we will cover the ten key aspects to a solid search engine positioning campaign.The Ten Steps We Will Go Through Are:Keyword Selection http:www.beanstalk-inc.comarticlessearch-engine-positioningkeywords.htmContent Creation http:www.beanstalk-inc.comarticlessearch-engine-positioningcontent.htmSite Structure http:www.beanstalk-inc.comarticlessearch-engine-positioningstructure.htmOptimization http:www.beanstalk...

Measuring and Tracking RSS

Sat, 28 Aug 2010 07:33:52 -0500

Measuring and tracking RSS while a fairly simple concept, isreally anything but. Unlike websites, RSS have the added caveatof potential syndication, making accurate tracking a challengeto anyone but the extremely tech savvy. It is not unrealistic for marketers to want to know how manysubscribers they have, which items in their feeds attract themost interest, or how many click-throughs are generated as aresult of an RSS feed.There are a number of rd party providers who focus on trackingthe consumption of RSS feeds. Some solutions are rudimentary butlikely sufficient for a small business testing the waters withRSS. Other RSS tracking solutions are more complex and whilethey can come close to being accurate, with syndication there isno solution that tracks with accuracy. Techniques Used to track RSS Consumption Small businesses canview web logs to provide information on how many times aspecific file RSS feed is requested. The logs and informationis rudimentary but...

Get personal with Google

Fri, 27 Aug 2010 06:38:33 -0500

By Jakob Jelling http:www.sitetube.comAnyone who's been on the net any time at all knows that Googlehas been the search engine of choice for many for a while now.Whether that continues remains to be seen, but for now, with MSNstill in development and Yahoo going through some growing pains,many still feel that Google is the leader. As such, it's worthdropping in to the Google Labs every now and then to see what'sgoing on there. For example, Google's Personalized search offers a fun anduseful way for searchers to interact with part of the mysteriousand closely-guarded Google search algorithm. You can set asearch profile that's stored as a cookie on your computer. Theeasy-to-use Google profile interface allows you to pick specifictopics that interest you. Once chosen and saved, you can then doa search from the Personalized search page. At first, you'll seenormal Google results. But at the top of the page is a sliderbar, and by moving this to the right, those same search ...

To the next level with Google Groups 2

Thu, 26 Aug 2010 00:17:01 -0500

By Jakob Jelling http:www.sitetube.comIf you haven't visited the Google Labs lately, they havereleased a beta of Google Groups that you may want to checkout. This is Google's answer to Yahoo Groups, and they've addedsome new features to make their service more useful. For those who don't know, such groups allow anyone to easily andquickly start their own announcement lists and discussionforums. There is no need to install scripts or anything else ona web site, and no technical knowledge beyond email and postingto a discussion board is needed. If you want, you can use GoogleGroups to post to and read Usenet postings as well.Of course, nothing is truly free, and Google Groups is nodifferent. In exchange for making the technology available tohost your group, Google displays relevant text ads on yourgroup's home page on Google. "Relevant" is determined by thecontent of your Google Group discussions. This is the same typeof technology used by Google to display AdSense ad...

Search Engine Marketing and Toolbars

Fri, 20 Aug 2010 06:52:58 -0500

b>Website Marketing - Google ToolbarThe Google Toolbar is extremely helpful in finding informationon pagerank and other important factors concerning Google, it'scache last viewing of your site, and directory information.The Google Toolbar is free and can be downloaded here:http:toolbar.google.comWebsite Research - Alexa ToolbarThe Alexa Toolbar seems to be a great tool for website relateddata such as site stats, user reviews, owner contactinformation, related links and archived copies via "The WaybackMachine" Internet Archive.Alexa tracks and collects users web browsing activity when theydownload and install the toolbar. The results it gives are basedmuch on the data collected by millions of users. The toolbaritself is how Alexa estimates data on websites around theInternet. For those that do not already know, Alexa is aextremely popular website which reports popularity on otherwebsites around the web. Some professionals doubt the accuracyof Al...

Picasa.com - Google's new photographic portal

Thu, 19 Aug 2010 01:08:27 -0500

As if Google.com had any problems with acquiring newtechnologies along comes Picasa.com and helps Google let peopleshare graphics and video for free! Google.com has always beensynonymous for giving people what they wanted and best of allfor free. Since this recent acquisition, Google continues tosnap up quality companies that it feels that is inline with itsvision.So what is Picasa.com really? Picasa.com is a free photo organizer that allows you to shareyour photos with friends and family. Best of all, its free!Picasa.com is integrated with enhanced photo editing tools thatcould possibly rival Photoshop with the ease of use andportability. Picasa.com allows the user to upload collections ofphotos, edit them and create a scrapbook or photo album forselected viewers to see. With the enhanced photo editing tools, you can feather an image,remove redeye, and change a photo from color to black and white.Other features include cropping images, sending completed photosto a pr...

Understanding Google AdWords

Tue, 17 Aug 2010 00:52:20 -0500

Google AdWords Unlike many search engines Google, to its credit,clearly denotes search listings that are paid placement. Infact, Google AdWords appear in a separate section down the leftside of the screen.Google AdWords provide an inexpensive advertising venue forbusinesses to advertise products or services to a targetedaudience. Advertisers have the ability to control their budget,target their advertising based on keywords. Advertisers are alsofree to determine the ad contents.Google AdWords allow for nearly instant traffic, which can beturned on and off. Traffic results can be measured, providinginformation on what is successful, what isn't and what needs tobe changed. AdWords can be found that work by running a testcampaign.Benefits to AdWords Advertisers bid on keywords, the more anadvertiser is willing to pay the higher the likelihood the adwill appear higher in position in the list of ads served.Google, invariably wanting to make the most from advertisers,determ...

Is Google The New Graham Norton?

Thu, 12 Aug 2010 01:03:43 -0500

Inevitably - and it doesn't really matter in which genre of themedia you appear - overkill can lead to a backlash. GrahamNorton, for example, started out as a cheeky Irishman whohappened to be homosexual. But now he just seems too gay. Heacts like an E -addled leprechaun, perpetually tumescent, anduntil recently, perpetually on our screens. But of course, as I've said, overkill exists elsewhere andGoogle is no exception. With its cheeky irreverence and youngvibrancy scooters and lava lamps in their offices, is Googlein danger of rapidly becoming the Graham Norton of the internet?Without the homosexuality obviously ' a gay search engine wouldbe slightly surreal. Backlashing is not peculiar to the British, but dear god, we doit well. However, this isn't really a backlash, per se. More asense of apprehension because I am rapidly becoming tired ofGoogle-this, Google-that. Could it be possible that others are? The corporation is - rightly so - an admirable example of t...

Utilizing templates And Sitemap

Tue, 10 Aug 2010 01:35:05 -0500

Web site templates are affordable & that they save you plenty of work & time when you would like to make a brand new layout for your web-site. However, a ton of folks generate mistakes in the process of choosing & using a web template & finish up with something that was in contrast to the picture that they had in mind. Here are a lot of tips to help you avoid those issues.The primary obvious mistake you must be aware of is employing a template that is terribly popular. If several individuals use the same template, your web-site won't appear distinctive in the least & your credibility as a solid, different web-site will be tarnished. In other words, you'll appear generic like your next-door neighbours.To whole point of using a net template is to save plenty of work & time. You only alter the title & acceptable details & you are done. The largest mistake one makes is to personalize the template beyond recognisation. While which will be sensi...

Google's Books May Make You Wobble

Sun, 08 Aug 2010 06:30:52 -0500

Google is expected to open its books this week. Will it berevealed that they are making more money than they allure too?No matter what the numbers say, other search engines namelyYahoo and MicrosoftMSN are eager to find out what they are.Since the secretive Google has been able to hide behind being aprivate company.They hope to find clues on what Googles profits are and possiblyhow much money Google spends on technology for their searchengine. All in the desire to get their own share of the OnlineSearch Market.It is expected that Google makes more than they say each timesomeone uses their engine. Indicating that there is possiblyplenty of cash for all interested in the search engine game.Even if they are smaller players offering 'niche' services.Yahoo who has approximately of a stake in Google, anticipatesthat there is plenty of room for both Google and Yahoo to thrivewith search engine services.Larry Page one of Googles founders told Reuters recently that heexpe...

Stop Whining About Google

Sat, 07 Aug 2010 01:54:20 -0500

Stop Whining About Google !Blame Game Nearly anyone and everyone involved with searchengine optimization and Internet marketing is aware of thefamous "Florida" update by Google that caused many commercialsites to lose their Google ranking and position. Industry experts speculated as to why Google made such radicalchanges to their algorithm. Those sites that no longer rankedwell for popular search terms had to take drastic steps in orderto salvage the holiday purchasing season. Many noted the timingand thought perhaps Google was attempting to capitalize on theGoogle Adwords Pay-Per-Click advertising program. Others simplywhined that though their site contained commercial material, italso contains valuable content and was unfairly penalized. What many failed to acknowledge is that Google has every rightto make algorithm changes and if they choose to drop sites thatlack relevance, it is their business. Listings in Google's mainsearch directory are free. Many have profited ...

Googles Back Door... Get Your Website Indexed Quicker!

Thu, 05 Aug 2010 00:27:47 -0500

It''s the buzz word''s going across the internet marketing guru''s strategyplatform at the moment'Google''s Sitemap to index your web pageswithin days if not hours.This new system will revolutionize how marketers will now be ableto submit an xml file of their website pages direct to Google and workalong side the mega giant search engine to provide detailed informationregarding the total amount of your websites pages and how often they are updated.Googles aim is to cut down the time and sheer volume load of work its spiders has to perform to keep its search engine listings up to date with all the current websites that are evolving on an ever-increasing daily basis.This of course allows all 'savvy marketers' a great opportunity to index theirweb pages with the full permission of Google and therefore get an immediatepresence and earning potential far quicker than was ever previously possible.Of course processing an xml file of your website and its pages...